Online marketeer at PIPM Group

PIPM Group is an internationally operating trading company with clients all over the world. We buy business assets from companies in reorganization, relocation, or bankruptcy, and sell these assets to buyers worldwide. To promote these sales, we have established Assets For Sale, where you will primarily focus as an online marketer.

With Assets For Sale, we sell the most valuable machines from the factories we take over. As a fast-growing company in the B2B market, we have a strong focus on optimizing our online presence and campaigns. Therefore, we are looking for a driven Online Marketer to strengthen our team three days a week.

What will you do?

At PIPM, no day is the same. We are a fast-growing company with a variety of new projects each month. For each project, we need to reach a new target audience and create a new marketing plan. So, no day is the same. Buyers are located all over the world, and it’s up to you to find them.

• Preparation: You will collaborate with the sales manager and account manager to create a marketing plan for all new projects.
• Performance marketing: Creating online campaigns through Ads, META, and LinkedIn.
• Email marketing: Designing and executing various email marketing campaigns.
• Platforms: For each new project, you will determine the appropriate platforms and manage which ads go to which platform.
• Content: You will create relevant and engaging content, such as blog posts and social media updates, that aligns with the interests of the target audience.
• PR management: Writing editorials about new projects and publishing them in the right magazines.
• Paid advertising: Together with our external agency, you will design paid online marketing campaigns, such as LinkedIn, Meta, and Google Ads.
• Extra promotion: Some projects require additional promotion, where you can apply your creativity.
• Monitoring: Where is the money going, and what is the return? It’s up to you to closely monitor this (with the help of tools) and report to the sales manager.

What do you bring?

• A completed education in marketing, communication, or a related field
• Knowledge of SEO, SEA, Google Analytics and social media
• Strong writing skills and creativity
• Fluency in Dutch and English; a third language is a plus
• Affinity with industrial markets is a plus

What do we offer?

• An independent and varied role in a fast-growing, international environment
• A competitive salary
• A good pension plan
• Laptop and company phone